February 5, 2018

How to License Your Hit Idea to a Market Leader

For most entrepreneurs, landing one’s product in a big-box retailer is the ultimate goal. Erin Borges, an inventor and mom from Monterey Calif., did just that […]
February 6, 2018

Your Product Idea Might Already Exist! Don’t Panic.

Say you come up with an idea for a new product. At first, you’re elated. This is a product people need, you think. It’s genius! Why […]
February 15, 2018

Is Your Product Idea Right for Licensing? How to Tell

How can you tell if your idea for a new product is right for licensing? It’s a reasonable question . . . on the surface, anyway. […]
February 15, 2018

Are You Trying to Protect Your Idea — or Sell It?

Because I’ve been on the road promoting my new book, Sell Your Ideas With or Without a Patent, a lot this year, I’ve had the privilege of […]
February 21, 2018

Protecting an Idea Is Easy. Selling an Idea Is Hard.

The concepts I licensed when I began freelancing were very simple. Before I broke out on my own, I’d opened a novelty gift store and worked […]
February 21, 2018

Want to Test Your Product Idea? Join the Makers.

Testing the market is one of the most challenging aspects of product development, especially for independent inventors. You think your idea is great — but will […]
February 21, 2018

Inventing a Small Improvement to an Existing Idea Is All It Takes

Basketball has been a lifelong love of mine. I started playing when I was in the fifth grade. Soon after, I was shooting hoops in my driveway […]
February 21, 2018

Have an Idea for the Cokes or Apples of the World? 6 Ways to Get Their Attention.

Pitching an idea to one of the worlds’ largest companies — such as Coca-Cola, Kraft, General Motors or Apple — isn’t as daunting of a task […]
February 21, 2018

Don’t Let the Fear of Your Idea Being Stolen Hold You Back

I am truly amazed by how afraid some inventors are. They fear that someone is going to steal their million-dollar idea. They assume that every company […]