February 15, 2018

Is Your Product Idea Right for Licensing? How to Tell

How can you tell if your idea for a new product is right for licensing? It’s a reasonable question . . . on the surface, anyway. […]
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February 21, 2018

Don’t Go With Your Gut. Let the Market Tell You What It Needs.

Every person who has had the courage to start a business has done so with imperfect information. There are always unknowns. We all wonder, “Is this […]
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February 7, 2020

The Stories You’ll Tell Yourself If You’re Going in the Wrong Direction

Don tells the story of a company that “talked” itself into disaster, walks you through surviving the wilderness of a startup/product launch, and more… The Stories […]
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April 2, 2021

How to Tell If You Have Real Hope or False Hope About Your Idea

Don unpacks the difference between real and false hope, making your invention or startup “real”, and more… How to Tell If You Have Real Hope or […]
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