IAA Open Door Virtual Zoom Meeting

JUNE, 2020
Licensing: Bring Value To The Table!
LuAnne Puett
Licensing Expert
Business Development for Up-Rev, Inc.
Wednesday, June 3, 2020
 LuAnne Puett has extensive experience in new product development and sales. She started out in the invention industry through survival. She was married to an inventor who had over 10 patents, but she quickly realized that having patents did not pay the bills. 
LuAnne started out with a drive train that she was able to take to GM, Ford and Chrysler and a new heater technology to Tutco. These two accomplishments were the fuel that ignited her passion. 
LuAnne has spent the past 20 plus years working with inventors in consulting and marketing. She has been in front of such companies as Target, Walmart, QVC, Winn Dixie, 7-Eleven, Tutco, Snap On Tools, HSN, and many more. She has obtained licensing deals in the multi-millions…one for $31 million dollar royalty with a $4.1 million dollar down payment!  Two years ago, she decided to come on board at Up-Rev to expand their business. 
In staying true to her passion for new products and helping those who invent them, she will share her experiences with the IAA:
  • How I stopped just calling on companies and asking them to license
  • How to not spend money to do this
  • The real “fake it till you make it”
  • Making it about the buyer
  • Taking the risk out of it for everyone
  • When do you really need a prototype and why
  • How to get a prototype for free
  • My favorite tip for a licensing deal – anyone can do it!
  • How to do this without selling – Stop selling
Join The Meeting:
Time: Jun 3, 2020 07:00 PM Arizona
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Meeting ID: 840 3535 2029
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