Alan Tarr (aka The MoneyWords Copywriter) is a former Madison Avenue copywriter who discovered it was far more satisfying (and profitable) to use his talents to found and market four of his own small businesses.
Alan has planned, coordinated, and manned and often paid for, over a dozen Trade Shows. He understands that success at a trade show is not luck, coincidence or good timing. It is the result of smart planning, implementation and follow-through.
Alan is also the author of The Seven Deadly Sins of Marketing (2007), WIN The Marketing Game and STOP Wasting Money (2016), Write Like A MAD MAN And Make Money Like Crazy (2018) and over 100 articles and guides on marketing, branding and copywriting.
Alan speaks regularly to many Arizona-based groups, but in his quest to bring marketing education to a wider audience, he created the Write Like A MAD MAN Online Library consisting of over 210 guides & tutorials, tips & templates, video mini-lessons, visual quotes and his own creation TWIZDOMS – Marketing Wisdom In Twitter-sized Bites. The library’s content is 100% original.
Apart from his business life as a branding specialist, copywriter and coach, Alan’s passions are playing golf, making music and attending musical theater. Alan holds a BBA and MA degrees and the Certified Franchise Executive designation (CFE).