map link on Google

The networking and presentation will be held in the atrium and the conference room, respectively, on the south side of the building which faces Fredericksburg Road.

From Concept to Launch – Proven Strategies to Success

Guest Speaker:
Amy Wees

No doubt you’ve been glued to the screen during a very compelling pitch on Shark Tank, only to see the sharks shoot down the idea in one of three ways: There’s already a solution to that problem; There’s not enough demand; and the dreaded “This business isn’t scalable, you don’t have the margins to make it happen.”  Jack Trout wrote the book “Differentiate or Die”, considered by many as the bible of marketing in today’s economy.  Successful companies that follow this differentiation strategy include Apple, Lush, T-Mobile, Tesla, JetBlue, Dollar Shave Club, and Uber.  As inventors, we are the Kings of differentiation, but solving a problem isn’t enough, we must differentiate in a way that matters to the customer.

Today’s consumer is an enlightened, educated and aware. When a customer discovers your product online or in store, they are just a few clicks away from finding your competitors, researching price or reading reviews.  To succeed you must differentiate yourself with unique features that add value.  This is your USP – Unique Selling Point, and it’s the key in communicating your concept and ensuring the successful launch of your product and scalability of your business.

Ms. Wees will break down the process to analyzing your idea to ensure your mousetrap is better than the others, explain proven ways to validate customer demand and teach you how to determine pricing and source your product at a multiplier that makes your business scalable and most importantly, profitable!

Amy Wees is the inventor of SiftEase, a better way to clean the cat litter box, and the CEO of Amazing at Home Business Consulting.  Her coaching focuses on helping brands develop unique products, validate them in the marketplace, source at profitable margins and launch those products in E-Commerce with amazing brand messaging, copywriting, and search engine optimization.

She shares her skills teaching classes at business organizations locally in San Antonio Texas, coaching entrepreneurs around the world through virtual coaching sessions at https://amazingathome.com and through a formal business course teaching these fundamental concepts called the Canton (China) Fair Experience (https://thecantonfairexperience.com). She also covers these concepts on her E-Commerce Tips and Tricks podcast called “The Seller Round Table” (https://sellerroundtable.com/).

Amy is an Expert Planner with 18 years military planning experience, she holds 3 Undergraduate and 2 Graduate Degrees. She is an Entrepreneur with 3 brands in the marketplace and more on the way, a Brand Builder, Inventor, and Patent holder. She’s also a Teacher and Public Speaker, Search Engine Optimization Expert and Copywriter.

If you are an inventor, have a business and/or contemplating starting a business then you don’t want to miss Amy’s presentation – she’s impressive!

First Featured Article
Basic Facts About Trademarks: What Every Small Business Should Know (Video)

Second Featured Article
USPTO Resources For Money Strapped Inventors

Third Featured Article
What Every Patent Attorney Should Teach Their Entrepreneur-Inventor Clients About the Patent Process

Fourth Featured Article
Inventing Terms Inventors Should Know…. Written in Plain English

NOTE
The New Patent Law Has Problems For Inventors
Independent inventors and start-up’s depend on strong patents to defend their inventions, however recent changes to the patent law have significantly weakened inventor’s intellectual property rights to the point that they can no longer depend on their patents to protect their innovations.  For information on the intellectual property problems, please see the movie, Invalidated: The Shredding Of The US Patent System.  Click the below image for a trailer of the movie/documentary.   You can also see the documentary on Amazon and iTunes , free with Amazon Prime subscription, or $2 otherwise.

For additional information on the patent problems, click Here.

Join Inventors Groups Of America  You’ll be amazed at the inventor resources available and inventor unity you can provide!

Question & Answer Session w/ Alan Beckley
During the inventors visiting hour from 6:00 PM – 6:30 PM in the meeting room, Alan Beckley will be available, via Skype, to answer your invention questions.  For more information on Alan Beckley, see the information provided in the Licensing section below.

Membership
Please take this opportunity at the meeting to pay your annual dues ($25/$95 Corporate).  You can renew online with PayPal on our website or bring cash/check.  Student membership is free. Guests are always welcome.

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About Alamo Inventors

Founded in 2000, the Alamo Inventors organization holds monthly meetings for the inventor community and provides access to resources supporting the inventing, entrepreneurship, and patent protection process. Monthly programs include a network hour prior to the meeting.  Member meetings include a notable guest speaker who typically shares their experience and advice about their journey of taking their idea to market.

Alamo Inventors, Inc is a not for profit 501(c)3

Alamo Inventors is a recognized group by the United Inventors Association, www.uiausa.org.

More information about Alamo Inventors is online at www.alamoinventors.org

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Send inquiries to : [email protected]